about Luke
I Help You Build the Life You Want.
With Clarity, Courage, and Confidence.
I'm Luke Fenwick.
Life Coach, Leadership Coach, Behaviour Strategist, and Ultra-Marathon Runner.
But most importantly, I’m someone who believes you have more in you than you realise.
Let’s unlock it—together.
Best Life Coach in Australia with outstanding ratings to prove it
Over 70+ 5-star Google reviews | As seen on The Project
My Journey to Coaching
I wasn’t born a life coach, I became one because I know what it’s like to feel stuck, lost, and unsure where to turn next.
In my 20-year corporate career working with thousands of people, across different industries like retail, luxury goods and professional sports, I was always supporting people with goal creation, accountability, habit change, stronger mindset via leadership conversations.
For years, I chased the usual markers of success—titles, pay rises, achievements—yet something was missing. It took running 100km ultra-marathons and facing my own limits to realise this truth:
The real breakthrough happens when we learn to lead ourselves.
That’s why I coach. Because I believe we all have the potential to create a life that feels true, on our terms, with no one else’s permission.
Today, I work with CEOs, athletes, professionals, and even those in prison. The context may differ, but the core challenge is the same: How do I unlock my full potential, and who do I need to become to get there?
That’s the work we’ll do together.
Why People Trust Me
70+ 5-star Google reviews, from real people
Certified by the EMCC and the Jay Shetty Coaching School (one of the first in the world to achieve unanimous jury approval)
Featured on The Project and other media
20+ years in leadership, communication, and human performance
A coach who has walked the talk—from the boardroom to the ultra-marathon start line
My Approach to Coaching
This isn’t about hype, hacks, or hustle. It’s about building a life you’re proud of—one intentional step at a time.
I’ll help you:
Get clear on what truly matters to you
Break through the patterns holding you back
Build the habits and mindset that make real change stick
Show up for yourself—again and again
Together, we’ll turn ambition into action—and action into results.

Your next chapter starts with a single conversation. No pressure, no obligation—just a chance to explore what’s possible.
CERTIFIED LIFE COACH in Melbourne
Jay Shetty Certification School is accredited by the Association for Coaching (AC) at AACT level and is a member of the European Mentoring and Coaching Council. As a part of the regulated coaching industry I abide by the Global Code of Ethics for Coaches and Mentors.

My Ultra-Marathon Running Adventure
I’m an ultra runner!
I always ran but a few years ago, I discovered myself a passion for ultra running. This is part of who I am now, how I push my own limits and keep my own mindset strong.
Read about my ultra experiences on my blog.
The Rest of My Story
Want to know more about my ultra-marathon journey or how I became one of the first in the world to graduate from the Jay Shetty Coaching School with a unanimous jury?